We help brands thrive in an Omni Channel world
by changing and shaping people’s behaviour at Pivotal Moments along the purchase decision journey.
Geometry Branding & Design create connected and versatile design solutions, from the smallest packaging detail or immersive environment, to the visualisation of a new product. We create the means for brands to engage and interact with people in more purposeful ways.
With the Purchase Decision Journey (PDJ) at the core, Hotspots, Pathfinder, Navigator and the rest of our IP allows us to deliver behavioural marketing solutions like no other.
We create, design and produce experiences built on the foundations of behavioural science, anchored firmly in the physical and digital worlds, to inspire action in those that experience them.
““People are no longer just “buying” products and brands. They buy the overall experience. That is why Geometry connects best shopper, experience & digital capabilities. We are the right omni-channel activation agency for a modern world.”Martin Pešta, Managing Director, Geometry Prague
“Brands can no longer expect people to act on messages or stories alone. They need ideas that can touch minds, hearts and – most importantly – the very inner strings of human behavior.” Dani Comar, Chief Creative Officer, APAC
“The systematic mapping of the entire journey through the PDJ is central to our way of working... more than just the framework for gathering and organising insights, it helps us to conceive and execute the strategies that place our Pivotal Ideas at precisely the right moment on the journey.”Jonathan Dodd, CSO, London
Prague, June 25, 2018 - Touching Masterpieces, the world’s first VR experience for the blind, converted its 14 shortlists to a Silver (Digital Craft) and 3 Bronze (Digital Craft, Innovation and Health & Wellness). This immersive VR experience allows the blind to see world masterpieces for the first time using haptic glove technology.
Prague, June 14, 2018 - We enjoyed ceremony at the Czech PR Awards, organized by the Association of Public Relations Agencies (APRA). Our project Touching Masterpieces got the Absolute Winner Award! In sub categories we added 2 gold and 1 silver and bronze!
Prague, May 15, 2018 - Geometry Prague project Touching Masterpieces was selected among the 14 most inspirational worldwide projects at the Spanish advertising festival Sitges Next. The festival focuses on innovation in communication and advertising. There are no awards, Sitges publishes a list of Next to Watch projects that are consider to be innovative and inspiring for the advertising world.
Prague, May 3, 2018 - The Geometry Prague activation agency has been awarded the Silver Award for the Thousand Winners project, which was realized as part of its RunTour Family Runners Series. The innovative project has transformed both of its applications into success, and has won the silver in the categories Events / Experiential and Innovation!